MarTech · Data Intelligence Products
B2B IQ
Decision-makers you can actually reach.
Overview
What is B2B IQ?
B2B IQ delivers verified contacts for executives, founders and functional leaders across industries — from finance and HR to operations, procurement and manufacturing — segmented by firmographics and role.
B2B IQ: verified B2B decision-maker contact data by industry, job function, seniority, company size and geography for demand generation and ABM.
How it works
How B2B IQ works.
From your starting point to the outcomes you can measure.
01 · Stage
Sources
- Licensed & public records
- Your CRM data
- Intent signals
- Event & association lists
02 · Stage
B2B IQ
- Role targeting
- Firmographics
- Account lists
- Multi-channel
03 · Stage
You receive
- Custom B2B contact file
- Free sample
- Account-to-contact mapping
- CRM import support
04 · Stage
Outcomes
- Accurate contacts for your exact ideal customer profile
- Lower bounce rates and better sender reputation
- Faster pipeline from outbound and ABM
Capabilities
What our B2B IQ service covers.
Role targeting
C-suite, VP and director contacts by function and seniority.
Firmographics
Industry, revenue, headcount and location filters.
Account lists
Contacts mapped to your named target accounts.
Multi-channel
Email, direct dial and LinkedIn profile fields.
Deliverables
What you receive.
- 01Custom B2B contact file
- 02Free sample
- 03Account-to-contact mapping
- 04CRM import support
Engagement model
How the engagement works.
- Step 01
Define
We agree your ideal customer profile, target roles, geographies and success metrics.
- Step 02
Build
Data is sourced, verified record by record and enriched to your specification.
- Step 03
Activate
Lists flow into your CRM and automation platforms, ready for campaigns and sales.
- Step 04
Optimize
Engagement, deliverability and pipeline are measured and campaigns are refined.
FAQ
B2B IQ: common questions.
Which countries do you cover?
Coverage is strongest in North America, with international data available on request.
Can you build lists from our account list?
Yes. We can source contacts for your named accounts.
How is data verified?
Through automated validation combined with human review.
Let's talk about what NPLUS Global can do for you.
Tell us about your goals. A specialist will get back to you with practical next steps.