MarTech & Data Intelligence
The right data, in the right systems, reaching the right buyers.
We combine verified, specialty-specific contact intelligence with the marketing technology that puts it to work — so your campaigns reach real decision-makers and your pipeline becomes predictable.
- Verified healthcare contacts via HealthIQ
- 5M+
- Verified healthcare contacts via HealthIQ
- Physician specialties covered
- 200+
- Physician specialties covered
- Email deliverability on healthcare data
- 95%+
- Email deliverability on healthcare data
- US states and territories
- 50
- US states and territories
How it works
The MarTech flow, end to end.
Every engagement follows the same proven path — from what you have today to measurable results.
01 · Stage
Sources
- Licensed & public records
- Your CRM data
- Intent signals
- Event & association lists
02 · Stage
Verify
- Automated validation
- Human review
- Deduplication
- Compliance checks
03 · Stage
Enrich & segment
- Role & specialty
- Firmographics
- Technographics
- Geography
04 · Stage
Activate & measure
- CRM & automation
- Email & ABM programs
- Events & trade shows
- Pipeline attribution
01 — MarTech
Data Intelligence Products
Healthcare IQ
Verified physician, provider and hospital decision-maker data.
B2B IQ
Decision-maker data for any industry, role and region.
Tech IQ
Technographic data: who uses which software and platforms.
Channel IQ
MSP, VAR, system integrator and distributor intelligence.
03 — MarTech
Marketing Technology
Marketing Automation
Campaigns, nurturing and personalization on autopilot.
CRM Implementation
Setup, migration and integration of your CRM.
Account-Based Marketing
Coordinated programs for high-value target accounts.
Email Marketing & Deliverability
Campaigns that reach the inbox and drive replies.
04 — MarTech
Growth Programs
Demand Generation
Full-funnel programs that build qualified pipeline.
Marketing Analytics & Attribution
Know which channels and campaigns drive revenue.
Event & Trade Show Marketing
Pre-show outreach and follow-up that fills meetings.
MarTech Stack Consulting
Audit, rationalize and integrate your marketing tools.
How we work
A proven delivery model, from first assessment to lasting results.
- Step 01
Define
We agree your ideal customer profile, target roles, geographies and success metrics.
- Step 02
Build
Data is sourced, verified record by record and enriched to your specification.
- Step 03
Activate
Lists flow into your CRM and automation platforms, ready for campaigns and sales.
- Step 04
Optimize
Engagement, deliverability and pipeline are measured and campaigns are refined.
Our principles
What you can expect from every martech engagement.
- Human + AI verification
- Records are validated by automated checks and human review before delivery.
- Compliance-aligned
- Data practices aligned with CAN-SPAM, GDPR and CCPA requirements.
- Built to your spec
- Custom segments by specialty, role, technology, geography and company size.
- Ready to activate
- Delivered in the format your CRM and marketing platforms expect.
FAQ
MarTech questions, answered.
Where can I see the full Healthcare IQ catalog?
Visit NPLUS HealthIQ for specialties, pricing and sample requests.
Which countries do you cover?
Coverage is strongest in North America, with international data available on request.
Can I target competitors' customers?
Yes. Lists can be built around any supported technology.
Can I filter MSPs by technology vendor?
Yes. Segments can be built around vendor partnerships and specialties.
What match rate can we expect?
It depends on input quality; we report match rates field by field.
How often should we clean our data?
We recommend at least quarterly for active marketing databases.
Let's talk about what NPLUS Global can do for you.
Tell us about your goals. A specialist will get back to you with practical next steps.